This will be the final installment in this series of articles. Maximizing your search results has been fun and very easy to write. I truly hope it has been informative for you to read and discover new ways to find the information you need quickly and efficiently.

This last article is centered around title tags and url searches. This information is especially useful for marketers and researchers, but will give even the novice an idea of the different types of searches that can be done with search engines. Be sure to look for the first three articles to get the whole picture.

Search between TITLE tags

You can tell Google to find all the search words in a page’s TITLE tags, which can sometimes return excellent results.
Advanced Search page: Type your search word or phrase into one of the top
three Find Results boxes, and then select the In the Title of the Page option in the Occurrences drop-down list box.
Toolbar/home page: Precede the search terms with allintitle.
Syntax example: allintitle: internet marketing returns pages with only the
words internet and marketing in the title in any order. allintitle: “internet marketing” returns pages with the words in that particular order.

Search between TITLE tags and elsewhere

You can combine a title search with a body search, telling Google to search
for certain words in the TITLE tags and search for other words in the rest of
the page.
Advanced Search page: You can’t do this search on the Advanced Search page.
Toolbar/home page: Add intitle before the words for which you want to
search the TITLE tags. The other words stand alone. Unlike the allintitle:
command, don’t add a space between intitle: and the search word.
Syntax example: intitle:internet intitle:marketing riches searches for
the words internet and marketing between the page’s TITLE tags and searches for the wordriches in the rest of the page.

Search the URL

You can search URLs — domain names, directory names, and filenames. However, Google won’t find the search words unless they’re separated by dashes or dots. For instance, a search on internet marketing finds www.internet-marketing.com or www.internetmarketing.com/internet-marketing-riches.html or internet.marketing.com, but not www.internetmarketing.com.
Advanced Search page: Type your search word or phrase into the top Find
Results box and then select In the URL of the Page in the Occurrences dropdown list box.
Toolbar/home page: Precede the words with allinurl:.
Syntax example: allinurl: internet marketing returns all pages with the
words internet and marketing in the URL.

Search the URL and elsewhere

You can combine a URL search with a body search, telling Google to search
for certain words in the URL and for other words in the rest of the page.
Advanced Search page: You can’t do this search on the Advanced Search page.
Toolbar/home page: Add inurl: before the words for which you want to
search the URL. The other words stand alone. Unlike the allinurl: command,
do not add a space between inurl: and the search word.
Syntax example: inurl:internet inurl:marketing riches searches for the
words internet and marketing in the URL and searches for the word riches in the rest of the page.

Ignore a Web site

You can tell Google to omit a Web site from a search. If a particular site is returning a lot of results and you know what you want is not there, you can run your search again and remove these spurious results. Unlike the preceding command, you can ignore multiple sites or top-level domains at the same time.
Advanced Search page: Type your search term into one of the Find Results
boxes. Ensure that Do not is selected in the Domain drop-down list box and
then type the domain you want to ignore in the text box on that same line.
Toolbar/home page: Precede the URL with -site: (don’t add a space between
site: and the URL) and include search terms.
Syntax example: -site:cnn.com iraq war (searches everywhere but
cnn.com) or -site:org -site:gov global warming (ignores all .org and
.gov sites)

Thanx for your time and remember…Always strive to improve and success will follow

David Knops
DKWebsites LLC

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